ADNOC @ ADIPEC 2019
The Brief
We have executed 3 stands for ADNOC @ ADIPEC 2019 summing more than 1000+sqm .The aim & objective of ADNOC stand was as follows:
1) Smooth journey to be created for different areas
2) once the visitors have entered the stand they will experience a clear and smooth journey until
the end. There is one entrance and one exit only to the stand to complete the journey
3) it was highly instagrammable stand so as to create brand awareness on social media platform.
The Solution and Activation
The creative element and innovative brand activation that was incorporated in the stand were as
follows:
1) A Globe on 3D element was provided to showcase their global presence. The uniqueness of this
Globe was that it was Air-floating globe.
2) The stand showcases the area as a digital platform
3) the design had a sharp edge concept and clear flow concept
4) symbol of seismic waves were created as a chandelier in the meeting area
5) 3 dimension effect created by using 2 screens at an area to give landscape view
6) it was highly instagrammable stand so as to create brand awareness on social media platform
The Results
They obtained the highest footfall during the show with a potential business aspects they dealt with clients. Smooth journey to be created for different areas. Once the visitors have entered the stand they will experience a clear and smooth journey until the end. There is one entrance and one exit only to the stand to complete the journey, it was highly instagrammable stand so as to create brand awareness on social media platform.