Ajman Egovernment @ GITEX 2018

Ajman Egovernment @ GITEX 2018


Agency: OP3 Global

Client: Ajman Egovernment

Event Name: GITEX 2018

Agency Website: op3global.com

The Brief

Gitex Tech week is one of the most important and influential event for UAE, where the technology relevant companies and government companies participate to showcase the new and advance technology they have incorporated for their entity.

Keeping this is mind, OP3 have provided a connectivity system concept to Ajman EGovernment A tree concept to show how Ajman EGovernment is a strong branch of the tree and its entities are the roots which together stand tall and strong. Included technology kinetic screen to create a impactful stand

The Solution and Activation

Few of the conceptualization for the stand was created to attract audience and give them a free-flow of the services that were provided to them by different entities of Ajman Egovernment. To showcase this, we created the following aspects:
a) Kinetic screens representing the branch of the tree (Ajman Egovernment & its entities together)
b)Touch-screens for each entities to show their services – With easy connectivity of IOS & Android system phones.

The Results

High number of footfall at the stand along with a great concept that involved technology and various entities participation, provided exposure to all entity at the stand to social media and advertising opportunity for them.