MBDA @ DSEI 2017
Award: Best Stand at a Defence and Security Event – GOLD
Agency: Interfiere
Client: MBDA
Event Name: DSEI 2017
Agency Website: interfiere.it
Gallery:
MBDA follows the same guidelines for four years with a modular booth. It is designed and adapted for each exhibition to fit the space (from 15 sqm to 1000) This way we propose everywhere in the planet the same design which makes MBDA immediately recognizable. We work with the same architect for all the project and then the construction is given to 2 different companies.
The stand structure proposes a perimetral display adapted to the products to be show cased and always divided by zone of “capabilities”. The external graphics for the booth are usually generic while the internal part of the booth is more dedicated to the products. Corporate messages are written on the totem or present through the corporate video.”
